It has been said and rumored for a long time that….”Content, on the Internet, is the King.” We’ve always found it more than obvious. The content is the foundation and, at the same time, the walls and ceiling. The user, that user that we all want to turn into a client or prescriber, browses through the web in search of content and information.
When we talk about content we don’t just mean each thing/parts that a website contains: product descriptions, articles or images. Seeing it that way, the generation of content, its management and maintenance must be of vital importance, and it does.
At Synapsis Agency we offer this service, taking care of needs of the project: we analyze their needs, study the competition and possible market trends, we study the form that a specific target of users speaks and how it communicates, we carry out careful planning so that, in the end, we are able to generate the necessary content for the website. This is called, Content Marketing.
EDITORIAL AND EXECUTION PLANNING
If your need to generate content on a regular basis so that you can keep your company’s blog or news section up to date, in Somos Sinapsis we take care of everything. We will plan the publication of relevant content and take care of its preparation and publication on your platform/website.
CONTENT FOR ECOMMERCE
We make sure all your eCommerce content is appropriate for both, the end users, your SEO and SEM campaigns. We make sure to write a unique content for each product and for all the extra content pages of your online store.
We plan your eMail campaign based on content. We will study the profile of your users and their expectations, which gives us enough knowledge to be able to prepare and launch campaigns.