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Organic positioning in search engines and marketplaces

The long-term strategy of any online business must necessarily include actions that allow it to be present in its market niche beyond paid campaigns. In other words, it is important that any business contemplates the possibility of being positioned organically at some point in its journey. This will help us to complement the volume of business, providing conversions whose cost does not have to be attributed to a direct marketing action, but rather to a medium-long-term strategy.

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